SEO Foundations
With David Booth
Liked by 6,997 users
Duration: 1h 41m
Skill level: Beginner
Released: 5/5/2022
Course details
Modern consumers navigate the world through search. From laptops, smartphones, tablets, and more, they search the wild and wondrous internet for the products and services they need. By mastering and leveraging the fundamentals of search engine optimization (SEO), you can ensure that your business pops up in these all-important search results. Join instructor David Booth as he covers how to make improvements that boost your website's visibility on search engines, attracting the right kind of traffic to the right pages on your site.
Explore the basics of SEO, including how to read a results page and see how rankings affect businesses large and small. Discover how to implement foundational optimization strategies and techniques, including how to conduct keyword research, build internal and external links, optimize your pages and content, measure your successes and progress, and plan for a long-term SEO strategy. Additionally, learn specific SEO tips for ecommerce, local search, and mobile audiences to expand your reach.
Skills youâll gain
Earn a sharable certificate
Share what youâve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
-
Showcase on your LinkedIn profile under âLicenses and Certificateâ section
-
Download or print out as PDF to share with others
-
Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
-
Douglas Kaboyo
Douglas Kaboyo
Data Science and Machine Learning, Media buyer, Digital marketing, SEO, SEM
-
Rebecca Y.
Rebecca Y.
Seasoned Technical communicator advocating for plain language and clear design, process, & usability
-
Farhan Ansari
Farhan Ansari
Lead Generation | LinkedIn Certified Marketing Insider | Helping Businesses Streamline Operations & ð Boost Growth through ð Strategic Marketing
Contents
Whatâs included
- Practice while you learn 2 exercise files
- Test your knowledge 5 quizzes
- Learn on the go Access on tablet and phone
- Stay up to date Continuing Education Units