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Posts from all blogs: brands

How brands Tweeted #eclipse2015

Friday, March 20, 2015 | By Gordon Macmillan (@gordonmacmillan), Editorial manager, TwitterUK 03/20/2015 - 17:18
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Lots of brands took part in the eclipse conversation. Here are ten noteworthy for their use of images, Vines and video.Read more…

Content on Twitter prompts some to change their vote ahead of the election

Friday, March 20, 2015 | By Gordon Macmillan (@gordonmacmillan), Editorial manager, TwitterUK 03/20/2015 - 15:02
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New research shows how people are using Twitter ahead of the upcoming general election and what it is about the platform that they most value.Read more…

Influencer Q&A: @AstraZeneca’s Ryan Billings on why healthcare companies need a social-first mindset

Thursday, March 5, 2015 | By Emily Parker (@__emilyparker), Editorial Team 03/05/2015 - 21:06
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How a global pharma company benefits from social listening on Twitter.Read more…

How brands fitted into #TheDress

Thursday, March 5, 2015 | By Gordon Macmillan (@gordonmacmillan), Editorial manager, TwitterUK 03/05/2015 - 10:06
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#TheDress trended around the world and is still sparking conversation days later. Here’s what brands can learn from the story.Read more…

How brands fit into #TheDress on Twitter

Wednesday, March 4, 2015 | By Emily Parker (@__emilyparker), Editorial Team 03/04/2015 - 17:27
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We studied how brands joined the global conversation about #TheDress to give you these tips for reacting to trends in real time.Read more…

Flight status and low fares now just a Tweet away

Tuesday, March 3, 2015 | By Ravichandran Bhaskaran (@rbhaskaran), Business Development Head, India and South Asia 03/03/2015 - 15:07
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@JetAirways launches traveller-friendly features with the power of TwitterRead more…

New frontiers in ‘personal’ banking with Twitter

Friday, February 27, 2015 | By Ravichandran Bhaskaran (@rbhaskaran), Business Development Head, India and South Asia 02/27/2015 - 08:20
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Services like #HashtagBanking from Kotak Mahindra Bank and #ICICIPay are changing the face of consumer banking in IndiaRead more…

SocialCode: Marketers win through an always-on mix of organic and Promoted Tweets

Friday, February 27, 2015 | By Stephanie Ainza (@stephieainza) 02/27/2015 - 00:45
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Twitter Ads API partner SocialCode shares tips for how brands can leverage the real-time nature of Twitter to drive better resultsRead more…

How brands used Promoted Video on Twitter during the #Oscars

Thursday, February 26, 2015 | By Dianne Molina (@diabolina), Editorial Team 02/26/2015 - 18:31
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The massive Oscar audience became a canvas for a variety of creative campaigns.Read more…

McDonald’s wins inaugural #TopSpot competition on Twitter during Super Bowl XLIX

Monday, February 2, 2015 | By Christina Bogatsky (@bogats), Senior Manager, Brand Strategy 02/02/2015 - 17:04
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From the coin toss to the post-game wrap up, #SB49 saw advertisers bring their creative firepower to Twitter as they looked to drive conversations during yesterday’s thrilling game between the @Patriots and the @Seahawks.Read more…

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